MS02-Design Thinking Mastery
About Course
Design Thinking Mastery for Startup Founders
In the fast-paced and ever-changing landscape of startups, innovation is not just a buzzword but a fundamental necessity. “Design Thinking Mastery for Startup Founders,” a course offered by Gravity Academy and taught by the innovative Ir Prof Alan Lam, addresses this necessity head-on. This course is tailored to imbue startup founders with a deep understanding of the design thinking process, empowering them to solve complex problems creatively and put customer needs at the heart of product development.
Course Overview
Design thinking is a human-centered approach to innovation that integrates the needs of people, the possibilities of technology, and the requirements for business success. This course provides an immersive exploration into the five stages of design thinking: Empathize, Define, Ideate, Prototype, and Test. It is an interactive learning experience that equips founders with the mindset and tools necessary to lead their startups through innovative leaps and bounds.
The Curriculum
The course is meticulously crafted to guide founders through each aspect of design thinking:
- Introduction to Design Thinking
- Empathy: The Heart of Design Thinking
- Problem Definition: Framing and Reframing
- Ideation: Creative Solution Generation
- Prototyping: Making Ideas Tangible
- Testing: Learning through Feedback
- Implementing Design Thinking in Your Startup
- User-Centric Product Development
- Design Thinking for Business Model Innovation
- Storytelling and Pitching with Design Thinking
- Sustainable Design Thinking
- The Future of Design Thinking in Startups
The Instructor: Ir Prof Alan Lam
Ir Prof Alan Lam is a distinguished figure in the startup ecosystem, with a track record of successfully incorporating design thinking principles into his entrepreneurial ventures. His expertise in this area is not just academic; it is drawn from real-world applications and successes. Prof. Lam’s engaging teaching style is highly interactive and participatory, ensuring that founders not only learn the theory behind design thinking but also how to apply it in the real world.
Why Choose This Course
“Design Thinking Mastery for Startup Founders” is essential for any entrepreneur who understands that the user experience is paramount to the success of any product or service. This course will challenge you to think differently, to look beyond the obvious, and to innovate in ways that truly meet customer needs.
By choosing this course, founders will:
- Gain a profound understanding of the design thinking process from a seasoned practitioner.
- Learn practical tools and techniques that can be applied immediately to their startups.
- Develop a customer-centric approach to product and service design that will differentiate their offerings in the marketplace.
Enroll in “Design Thinking Mastery for Startup Founders” at Gravity Academy, and begin the journey to mastering a methodology that has shaped some of the most successful and innovative companies in the world. With the expert guidance of Ir Prof Alan Lam, you will not just learn about design thinking — you will live and lead it within your startup.
Course Content
MS02-Lecture
MS02-Textbook
00:00MS02 – In Class Exercise